When Stella Artois wanted to create the ultimate immersive dining experience they called on our team. We worked with them to develop an immersive dome dining space that would allow them to transport their audiences through a culinary journey paired with their beverages and stunning fulldome immersive media experiences.
Further, Stella Artois cultivated a world renowned chef and a team of sensory experts united to create an immersive experience like no other. Honoring the way a perfectly poured Stella Artois immerses the 5 senses, they set out to achieve the same in the Sensorium; a multi-course dining experience with beer and food pairings where each dish will be inspired by one of the five senses – sight, sound, taste, touch & aroma. Within our sensorial dome, guests were immersed in a 360-degree experience, surrounded by video and interactive elements that will engage and amplify all of the senses throughout.
Over a month long installation in Toronto, Ontario, Canada, the immersive dome was home to a host of accomplished celebrity chefs that created culinary experiences that wowed the audiences with food and beverage pairings. The fulldome experiences complimented these food and beverage experiences to create the ultimate immersive dining event.