IMMERSIVE EXPERIENTIAL COPYRIGHT 2017

Category : Case Studies

AT&T Pebble Beach Pro-Am

Immersive Experiential joined with The Marketing Arm to provide the first ever live 360 dome broadcast of a major sporting event for the AT&T FanDome. Our team delivered 360 camera solutions to stream from the 1st and 18th hole at Pebble Beach into a remote 50′ dome location as well as out to VR headsets. We integrated the fulldome video projection solution as well as a 4K streaming solution for DirectTV and featured an immersive timeline chronology of Jordan Spieth’s […]

Creators Lab Dome Microsoft

Microsoft Creators Lab – Superbowl 2017

Immersive Experiential was asked by Wasserman to help with their vision to provide a 44’ diameter suspended geodesic projection dome for the Microsoft Creators Lab at the Super Bowl’s NFL Experience in Houston, TX 2017. Our team helped deliver a multi-sensory experience that featured 20+ Microsoft Surface devices that were programmed with the latest design apps, including Paint 3D, Sketchable and Moho. Fans created personalized football-inspired artwork which were then served to the dome in real time by a VJ/DJ.

Dr. Strange animated bill board on Sunset Strip

We helped create the “portal” effect for a Dr. Strange bill board on Sunset Strip.  Such a ground-breaking movie deserved to have their marketing enhanced with projection mapping.

Stella Artois Sensorium 2015 – Immersive Dome Experience

When Stella Artois wanted to create the ultimate immersive dining experience they called on our team. We worked with them to develop an immersive dome dining space that would allow them to transport their audiences through a culinary journey paired with their beverages and stunning fulldome immersive media experiences. Further, Stella Artois cultivated a world renowned chef and a team of sensory experts united to create an immersive experience like no other. Honoring the way a perfectly poured Stella Artois […]

Nike Running Manila Philippines 2015

Nike once again tapped our team to deliver on their experiential campaign for Nike’s running division in Manila, Philippines. We delivered their custom fulldome display system and custom immersive content production along with real-time programming utilizing RFID tracking and personalized media.

PEPCITY Projection Dome @ Super Bowl XLVIII

In 2014, our team was back at the big game for #PEPCITY at this year’s Super Bowl. Pepsi City was the jewel that stood out in the freezing weather in New York. Nestled rightsmack in Manhattan’s Bryant Park, #PEPCITY was designed to to serve as a large-scale ”thank you gift” to New York, which offered tastes of unique, artisanal fare that features PepsiCo Products while incorporating Broadway, art, sports and culture displays into a multi-dimensional presentations of classic city experiences. […]

Xbox Kinect Fan Dome @ Super Bowl XLVII – Immersive Mobile Geodesic Domes

For the 2nd year in a row, Xbox Kinect chose our team to deliver an immersive and interactive dome experience for their Play60 partnership with the NFL during Super Bowl XLVII in New Orleans, LA. Our team erected 50′ and 24′ geodesic domes that we then projection mapped both inside and out. Inside the dome, we pioneered and developed a Kinect interactive fulldome application that allowed guests to play the Kinect directly onto the immersive projection display. Outside the dome, […]